Customer Generated Content
Shoppers these days want to hear what other customers have to say about products online. Savvy online consumers are not likely to purchase an item online based on marketing material alone. A Social Shopping Study from 2007 by PowerReviews.com concluded that 65 percent of consumers actively seek customer reviews. They count.
Customer generated content like peer reviews offers business owners two main benefits: first, they automatically build fresh content on their site, enriching their SEO. At the same time, they are likely to significantly convert more potential customers than they would have without a review system.
Let the customer do the talking
At ShopVisible, we make it easy for clients to offer peer reviews, ratings, client testimonials, blog comments, and more, so customers can voice their reactions to your products and services. In addition, clients can offer a feedback section on their sites to allow visitors to write in private suggestions.
At ShopVisible, business owners can turn their online storefront into an online community, encouraging the type of interaction between consumers that enhances the overall shopping experience. Customer reviews make browsing your site social, enjoyable, and informative for the consumer, and ultimately, more profitable for you.