Home > Commerce Insights Blog > Live from B2B Multichannel Summit

Commerce Insights Blog

Live from B2B Multichannel Summit
By Karen Marchione
12/2/2013 11:05:00 AM

We’re thrilled to be at the B2B Multichannel Summit this week with some of the industry’s top B2B marketing and eCommerce companies.  In fact, ShopVisible is sponsoring this week’s event in Phoenix and our own Sean Cook chaired this morning’s general session and will be speaking about outsourcing sales to B2B customers tomorrow at 1:30 P.M.

A huge theme circulating around summit lectures is the focus on bringing the B2C-experience to business buyers, across all channels. This morning, Sean spoke about evolution of B2B eCommerce and the new business-to-end buyer engagement, or as he calls it - “B2X.”
When conducting online commerce to any kind of customer, the end goal is the same: to provide the end buyer with a great shopping experience.  It may sound like an easy concept, but meeting today’s customers’ high demands presents multiple challenges for businesses. A very real issue lies in the facilitation itself of enterprise-to-enterprise sales.

B2B companies, particularly manufacturers, are not accustomed to the self-service techniques their B2C counterparts thrive on (for example, the ability to set up a recurring order on your own on Amazon.com) and many have now been forced to interact with their customers for the first time. Even the simplest of upgrades, such as product reviews, can mean the difference in making the sale and more importantly, repeat sales.

We all know eCommerce is changing rapidly, and companies who not only accept, but anticipate new requirements set by online customers are already ahead of the game.  Click here to download our latest white paper entitled “Outsource Your Sales to Your Customers…They’ll Love It.,” which we’re distributing at the Summit.

Follow us on Twitter @ShopVisible during this week’s show and stop by the Solution Zone to chat with us.  

Currently rated 0 by 0 people

Tags: b2b, multichannel, b2x, conference, ecommerce, networking
Categories: Commerce Insights Blog
Bookmark and Share


No Comments have been submitted.

Write your own comment
  Your name (required):  
  Your email address (required):  
  Your website address (optional):  
  Submit a Picture No larger than 250kb (optional):  
  Submit a video via URL (optional):  
  Your comments (required):  
Text From Image:
Include comments
 January (1)
Recent Posts
Epicor Completes Acquisition of ShopVisible
  Comments: 0
  Rating: 0 / 0
ShopVisible Reveals 24%Increase in Order Volume on National Free Shipping Day
  Comments: 0
  Rating: 0 / 0
ShopVisible Reveals 24%Increase in Order Volume on National Free Shipping Day
  Comments: 0
  Rating: 0 / 0
Epicor to Acquire ShopVisible™
  Comments: 0
  Rating: 0 / 0
5 Universal Tactics to help Increase Conversions
  Comments: 0
  Rating: 0 / 0
Major Online Retailer Rebrands and Re-launches Responsive Design Site
  Comments: 0
  Rating: 0 / 0
How To Get To Omnichannel…Fast
  Comments: 0
  Rating: 0 / 0
ShopVisible Meets Growing Demands of Mid-Market B2B Sellers
  Comments: 0
  Rating: 0 / 0
Direct Marketing News: [Infographic] B2Bs and B2Cs Are Breaking Bad eCom Habits
  Comments: 0
  Rating: 0 / 0
ShopVisible Expands Omnichannel User Experience
  Comments: 0
  Rating: 0 / 0
Allison Howen (1)
BC (2)
Bharat C (2)
Clint Engel -- Furniture Today (1)
DannieB (32)
e-commerce info (1)
E-Commerce Information (1)
Emma G (1)
Glenn Taylor (1)
Jessica Lee (1)
jvm (19)
Karen Marchione (5)
Kendrick (1)
Kendrick Woolford (2)
Lauren Smith (40)
Marketing (118)
marketing@shopvisible.com (3)
Media Coverage (13)
News (2)
Nithya (1)
PAN Communications (1)
Press Releases (10)
Sean Cook (11)
SEO Information (1)
ShopVisible Marketing (21)
Stacy Shade (7)
The Frog (4)
Webster J Frogg (10)
Will Devlin (11)
Back to top

Contact Us

Tell us a little bit about what you are interested in so we can better serve you

Do you have an RFP you would like us to consider?

Please complete the contact form and indicate that you have an RFP in the message field. When we contact you, we’ll request a copy and respond with a customized solution to meet your needs.

You can get our RFP form here.

Would you like to speak to one of our platform consultants?

Please indicate that you would like to set up a call with one of our team members in the message field of the contact form. We’ll set up a time that’s convenient for you to show you the inner workings of the ShopVisible platform, and answer any technical questions you might have.