Home > Commerce Insights Blog > Cyber Monday Isn't Dead

Commerce Insights Blog


Subscribe
Cyber Monday Isn't Dead
By Stacy Shade
12/8/2012 10:02:00 AM


Over the last two weeks, retailers experienced their two biggest days of the year: Black Friday and Cyber Monday. The planning and anticipiation for these two mega shopping days is tremendous for retailers both online and off, large and small. This year, many larger companies began their promotions earlier in the week, right after Thanksgiving, leaving many observers wondering if those promos would dilute the promotional draw of Black Friday and Cyber Monday. In-store shopping did begin as early as Thursday afternoon, but consumers made plenty of purchases online and in stores on Friday also.

Thankfully for online retailers, despite speculation, this early shopping did not kill Cyber Monday! According to data collected on transactions across the ShopVisible client base, transactions were up 149% on Cyber Monday as compared to Thanksgiving Day. And, they were up 38% compared to transactions made on Black Friday.

Cyber Monday is alive and well! As Shop.org's executive director Vicki Cantrell noted recently on Bloomberg Television, Cyber Monday began in 2005 as a way shoppers could get online (at work) and make purchases. Today, consumers are still shopping during their lunch hours and at night, but they are browsing and purchasing deals from their mobile phones and tablets instead of their desktops at work exclusively. All of this online shopping, across devices, is great news for retailers - long live Cyber Monday!

Currently rated 0 by 0 people

Tags: N/A
Categories: Commerce Insights Blog
Bookmark and Share

Comments:

No Comments have been submitted.

   
 
Write your own comment
 
  Your name (required):  
   
  Your email address (required):  
     
  Your website address (optional):  
   
  Submit a Picture No larger than 250kb (optional):  
   
  Submit a video via URL (optional):  
   
  Your comments (required):  
   
   
 
Text From Image:
 
   
 
Include comments
Archive
2016
 
2015
 January (1)
 
 
Recent Posts
Epicor Completes Acquisition of ShopVisible
  Comments: 0
  Rating: 0 / 0
ShopVisible Reveals 24%Increase in Order Volume on National Free Shipping Day
  Comments: 0
  Rating: 0 / 0
ShopVisible Reveals 24%Increase in Order Volume on National Free Shipping Day
  Comments: 0
  Rating: 0 / 0
Epicor to Acquire ShopVisible™
  Comments: 0
  Rating: 0 / 0
5 Universal Tactics to help Increase Conversions
  Comments: 0
  Rating: 0 / 0
Major Online Retailer Rebrands and Re-launches Responsive Design Site
  Comments: 0
  Rating: 0 / 0
How To Get To Omnichannel…Fast
  Comments: 0
  Rating: 0 / 0
ShopVisible Meets Growing Demands of Mid-Market B2B Sellers
  Comments: 0
  Rating: 0 / 0
Direct Marketing News: [Infographic] B2Bs and B2Cs Are Breaking Bad eCom Habits
  Comments: 0
  Rating: 0 / 0
ShopVisible Expands Omnichannel User Experience
  Comments: 0
  Rating: 0 / 0
 
Authors
Allison Howen (1)
BC (2)
Bharat C (2)
Clint Engel -- Furniture Today (1)
DannieB (32)
e-commerce info (1)
E-Commerce Information (1)
Emma G (1)
Glenn Taylor (1)
Jessica Lee (1)
jvm (19)
Karen Marchione (5)
Kendrick (1)
Kendrick Woolford (2)
Lauren Smith (40)
Marketing (118)
marketing@shopvisible.com (3)
Media Coverage (13)
News (2)
Nithya (1)
PAN Communications (1)
Press Releases (10)
Sean Cook (11)
SEO Information (1)
ShopVisible Marketing (21)
Stacy Shade (7)
The Frog (4)
Webster J Frogg (10)
Will Devlin (11)
 
Back to top
 
Close

Contact Us

Tell us a little bit about what you are interested in so we can better serve you

Do you have an RFP you would like us to consider?

Please complete the contact form and indicate that you have an RFP in the message field. When we contact you, we’ll request a copy and respond with a customized solution to meet your needs.

You can get our RFP form here.

Would you like to speak to one of our platform consultants?

Please indicate that you would like to set up a call with one of our team members in the message field of the contact form. We’ll set up a time that’s convenient for you to show you the inner workings of the ShopVisible platform, and answer any technical questions you might have.