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Business Buyers Are People Too
By Marketing
6/25/2013 1:53:00 PM
In the ecommerce world, the lines between B2C ecommerce and B2B ecommerce are blurring as retailers and brands begin serving multiple audiences online. Melissa is part of the B2B audience. She embodies the new enterprise purchaser. View our infographic to learn the facts about B2B, and how buyers like Melissa want to shop.




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